Financial Model Template for E-commerce
The same Google Sheets model our CFOs open on real client engagements. Three linked statements, driver-based assumptions, scenario toggles and an investor-summary tab — ready to plug your numbers into.
- Monthly P&L with driver-based revenue
- Cash flow statement (direct + indirect)
- Balance sheet with inventory & working capital
- MER, CAC, LTV, contribution margin dashboard
- Base / upside / downside scenario toggles
- Runway, break-even and burn calculations
- Investor-summary tab
- Colour-coded inputs (blue) vs formulas (black)
- DTC and marketplace founders $500K–$10M who need a real model without a $5K/mo CFO retainer.
- Operators building an annual budget or 3-year plan for the board.
- Founders prepping a raise who need investor-grade numbers this month.
Not for you: pre-revenue businesses without any historical data, or brands over $25M that need multi-entity consolidation. Talk to us about a custom build instead.
How founders use it
Load last year's actuals, set driver assumptions, publish a defensible monthly budget in a day.
Plug real numbers into the investor-summary tab. Base / upside / downside answered in one click.
New product line, new market, big hire — model the P&L, cash and runway impact before you commit.
Prefer a done-for-you build?
The template gets you 80% of the way. If you want a model tailored to your revenue drivers, cost stack and fundraise, our Financial Model service does exactly that in 4–6 weeks.
Stop guessing. Start deciding on facts.
A free 30-minute call with a senior CFO. No sales pitch – just a clear read on where your money is and what to do next.
30 min · No pitch · A real CFO, not a chatbot