Free template

Financial Model Template

The same Google Sheets model our CFOs open on real e-commerce engagements. Yours free – we send it to your email or WhatsApp within one business day.

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JGF Financial Model – walkthrough
What you get
  • Monthly P&L with driver-based revenue
  • Cash flow statement (direct + indirect)
  • Balance sheet with inventory & working capital
  • MER, CAC, LTV and contribution margin dashboard
  • Base / upside / downside scenario toggles
  • Investor-summary tab
  • Colour-coded inputs (blue) vs formulas (black)
120+
Built on real engagements

This model grew out of the files our CFOs run for DTC and marketplace brands from $500K to $25M in revenue.

4.7★
Rated by founders

Our clients rate us 4.7 on Trustpilot. The same numbers logic sits behind every board pack we send.

1 day
Ready to use

Copy the sheet, drop in last year's actuals, and you have a defensible monthly plan the same day.

01
Annual budget

Load actuals, set driver assumptions, publish a monthly budget you can defend line by line.

02
Raise prep

Investor-summary tab answers base, upside and downside in one click – no rebuilding the deck numbers.

03
Big-bet decisions

New market, new product line, big hire: see the P&L, cash and runway impact before you commit.

Stop guessing. Start deciding on facts.

A free 30-minute call with a senior CFO. No sales pitch – just a clear read on where your money is and what to do next.

30 min · No pitch · A real CFO, not a chatbot